







From thinking outside the box, to thinking about the box
Dentsply Sirona is a leader in the dental care industry because of next-generation products like the In-Ovation™ X bracket, as well as their attention to detail, even down to the packaging. So, when they needed a container solution as efficient as it was eye-catching, they came to ROBRADY design.
While packaging is too often an afterthought, but ROBRADY’s design thinking transformed the In-Ovation™ X con inside and out, making it more than recyclable and reusable, but useful in the orthodontic procedure itself.